Thursday, April 24, 2014

Disney Stores Celebrate May The 4th


It's exciting to see May 4th being recognized as an official Star Wars holiday! Below are the announcements from the Disney VIP Event. Photos from the event, which includes pictures of new merch, can be found here. Thank TFN for the info!

On May the Fourth, Guests will be introduced (or perhaps, re-introduced) to the story and characters of Star Wars Episode IV: A New Hope. In-Store events and an exciting Disney Store-exclusive product launch are in the works.

For starters, the first 100 Guests who visit the Store will receive a Limited Edition Star Wars pin perfect
for starting or adding to an existing collection.

Then, kids ages 3 and up are invited to learn about the “Ways of the Force” where they can:
- Discover the Jedi Mind Trick and learn how Obi-Wan Kenobi uses it to serve the greater good
- Master a Lightsaber through hands-on training
- Help Luke Skywalker destroy the Death Star through an interactive experience on the Media Wall
- Participate in a Medal of Bravery Ceremony

But that’s not all! Throughout May, Guests will be introduced to characters from the classic film with a collectible trading cards giveaway each week, available while supplies last. Best of all, May 4 will celebrate the launch of Disney Store-exclusive Star Wars merchandise.


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